JAT Holdings sponsors the Chattogram Challengers team at BPL 2019-20

JAT Holdings has always been a major sponsor of sports related activities in Sri Lanka. Taking this a step further, JAT holdings is the only Sri Lankan company to sponsor the Chattogram Challengers cricket team at the Seventh Bangladesh Premier League (BPL 7) 2019-2020, scheduled to be held from the 11th of December 2019 – 17th of January 2020, in Bangladesh.

Cricket is a game that is loved and revered by the people of Bangladesh and it is a universal language that connects communities and ethnicities around the world. Having become the undisputed market leader in the wood coating industry in Bangladesh for the brand Sayerlack, this sponsorship is a key initiative for JAT Holdings to strengthen its footprint in Bangladesh by enhancing its corporate image and reputation in the market.

“Sponsoring sports is a great way to give back to the community. I believe we all owe much to the sporting backgrounds which make us complete individuals. This sponsorship is also of great significance, as this is an opportunity for a Sri Lankan based brand to gain visibility in an international sporting event of this nature” said Mr. Aelian Gunawardene, Founder of JAT Holdings.

The BPL is an international, top level professional Twenty20 cricket league, co organised by the Bangladesh cricket council and the BPL governing council. The matches are scheduled to be played in Chittagong, Dhaka and Sylhet with the participation of 7 teams across 46 matches.